The head of Take-Two: the release of large games in signature services on the release does not make sense
Signature services have become a good alternative to the usual way to purchase content. However, in an interview with Gamesindustry.Biz Head Take-Two Strauss is potion (Strauss Zelnick) shared his opinion, they say, to give first -class games to signal services at the start is inappropriate in economically.
According to Zelnik, The release of premium games in the framework of the subscriptions “will turn the company upside down”, which will not allow business to function normally.
Therefore, there should always be a https://nongamstopcasinosites.co.uk/review/prive-casino/ point of intersection between what the consumer wants, and what the publisher can do. In our opinion, it makes no sense to publish your advanced projects [in signature services at the start]. I think, to some extent will agree with us Sony, Because she talked about this.
Games from a BEK catalog are best for subscriptions, are sure of Take-Two. Projects have been on the market for some time, the price is lower-it turns out, it makes sense to offer them within the framework of services with a monthly fee. However Zelnik He believes that the current approach of the company may change depending on the conditions in the subscription market: “We will strengthen the presence in signal services when it makes sense, and if users want it. Then we will be there ".
Also the leader Take-Two skeptical of metavselnaya. He called the trend “fashionable word”, which should not be invested in money. Zelnik Doesn’t think GTA Online, Red Dead Redemption Online And NBA 2K Online representatives of the metavseli – he called them digital and interactive worlds.
I think my skepticism lies in the fact that each company suddenly believed that the indication of the word “metavsel” next to its business strategia means that the company will somehow be transformed, and the nirvana will be somewhere around the corner. Naturally, this is not so.
Recall that the movement towards the metavselny said Epic Games, Sony, Lego, Microsoft and other companies.